What cricket can teach us about long and short form content

I know that cricket isn’t everyone’s favourite sport but for me, it’s a sport I watched since childhood and I love the fact that I’m always learning something new about the game. The traditional five day format of Test cricket is the oldest and most prestigious format of the game. Test series between England and Read more about What cricket can teach us about long and short form content[…]

How to be original when everyone’s talking about the same subject

Following the death of former South African leader Nelson Mandela last week, tributes and reports on his life have dominated the news agenda. Last week on my blog I wrote my own opinion piece about Mandela. To begin with I wasn’t really sure what I was going to say. Mandela is one of the most Read more about How to be original when everyone’s talking about the same subject[…]

9 Ideas on how to be more creative

I’ve recently started thinking more about the creative process. What is it that makes us creative? As a writer you’re constantly looking for new ideas and inspiration to help you produce interesting, original and informative written content. Some days I can’t wait to get home, turn the laptop on and start writing as I have Read more about 9 Ideas on how to be more creative[…]

Tip of the Day: A Simple Plan for Writing One Powerful Piece of Online Content per Week

One of the biggest challenges in my life is finding the time to do all the things I want to do. I’ve have my day job with its own challenging workload, then in the evenings there’s my writing career to promote and develop. Add to this all the other stuff to deal with that makes Read more about Tip of the Day: A Simple Plan for Writing One Powerful Piece of Online Content per Week[…]