It’s the start of a new year and I always like to talk about some of the hot topics that have caught my attention, and which I think are going to be important during the course of the year. In the past, there’s usually three or four topics that I notice people are talking about, Read more about Thoughts and predictions for 2024[…]
When you have a background in journalism, you understand the importance of a good story The idea of using stories to build a brand and connect with your customers or audience is something that naturally interests me. Consumers are tired and sceptical of heavy-handed marketing messages and sales pitches, and a more subtle approach is Read more about Why brand storytelling is so important in marketing[…]
At the start of each new year, I always have a look at some of the main topics within the world of marketing that I think are going to be important during the forthcoming year. Here are some of the things that have caught my attention. Artificial Intelligence (AI) and Content AI and the Read more about My Top 5 Marketing trends for 2023[…]
It’s Valentines Day today. A day where people can show their love and commitment to their significant other or reveal their romantic interest in someone they have set their hearts on. This got me thinking about how attraction works between two people. How do we make ourselves more attractive to others? What traits do we Read more about The rules of attraction[…]
With the start of a new year, I always like to keep up to date with new content marketing and SEO trends. Although it’s clear that core SEO principles continue to remain the same, it’s still important to keep up to date with search trends and algorithm updates. For 2023, here’s a few points that Read more about SEO in 2023[…]