Since changing career and moving into marketing Seth Godin has been one of my main influences. All Marketers Tell Stories is one of my favourite books I have at home on all things marketing. If you’re not familiar with Seth Godin, he’s written a number of best selling books including, Permission Marketing, Tribes, The Purple Read more about Book Review: All Marketers Tell Stories[…]
If you want success with your content marketing strategy, it helps if you’re reading the best content marketing blogs out there. If you’re new to the world content marketing or you’re on the look out to learn more on the subject, you’ve come to the right place as the slideshare below gives you a list Read more about Tip of the Day: 30 Blogs about Content Marketing[…]
Following the death of former South African leader Nelson Mandela last week, tributes and reports on his life have dominated the news agenda. Last week on my blog I wrote my own opinion piece about Mandela. To begin with I wasn’t really sure what I was going to say. Mandela is one of the most Read more about How to be original when everyone’s talking about the same subject[…]
Over at the Content Marketing institute they’ve got a list of useful SEO tools for content marketers and writers. 19 Content Tools to Boost Your Search Performance The list includes a mixture of free and paid tools you can use and provides a good starting point when it comes to developing your SEO strategy.
I’m listening to the new Daft Punk album Random Access Memories which has just been released. As it’s the duo’s first album in 8 years, it’s received a lot of media coverage and the first single off the album Get Lucky has topped the charts for a number of weeks. I’m a huge fan of Read more about Collaboration: What Daft Punk can teach you[…]