I’ve been reading quite a lot about Google’s latest algorithm update Hummingbird in the last few weeks. As a writer I’ve been trying to learn what the effects will be from this update, which is arguably Google’s biggest since Panda. Continue reading Google’s Hummingbird Update: A few thoughts
On journalism.co.uk’s website I was reading this article which gives you links to tools and resources to help improve your writing. How to improve your writing: free tools and resources I thought it was quite useful which is why I’m Continue reading Tip of the day: How to improve your writing: free tools and resources
As a writer and content creator I think a lot about the importance of having expertise and knowledge in different subjects. When you can show people you have expert knowledge, it helps build your credibility. When you have credibility people Continue reading Establishing yourself as an expert
Have you asked yourself what your mission statement is recently? If you haven’t perhaps now is the perfect time to do so. Lets remind ourselves what a mission statement actually is. Your mission statement should set out the very reasons Continue reading What’s your mission statement?
I downloaded this great ebook today from the marketing software company Hubspot. 101 Examples of effective calls-to-action Anyone familiar with copywriting will know all about call to actions. The ebook gives you lots of tips and advice on the best Continue reading Tip of the day: 101 Examples of effective calls to action