In my role writing marketing content, one of my responsibilities has been to interview subject matter experts (SMEs) about particular topics. It’s a collaborative process, where I am taking the knowledge and expertise that the SMEs have and crafting that knowledge into informative and relevant marketing content. Whether it’s an online byline, blog or thought Read more about How to be a better interviewer[…]
If you want success with your content marketing strategy, it helps if you’re reading the best content marketing blogs out there. If you’re new to the world content marketing or you’re on the look out to learn more on the subject, you’ve come to the right place as the slideshare below gives you a list Read more about Tip of the Day: 30 Blogs about Content Marketing[…]
Reading Journalism.co.uk today they recommended a post by American journalist Danny Sanchez who’s compiled a list of free multimedia tools for journalists. I thought it would be quite useful. Free tools for digital journalism, storytelling There’s a lot of tools I’ve not heard about before, but which I think I should start learning about.
Hello and Happy New Year! I hope you’ve got that New Year optimism feel. It’s the time of year when we tend to feel more confident about achieving our goals and ambitions. If you have your own blog or website I thought I’d give you some tips on the sort of things you should be Read more about 7 things you should do to create better content in 2013[…]
One of the things I love about digital publishing is that there’s so many new and innovative ways of creating content that’s now available. This week I discovered an online publishing tool called Glossi. If you’ve ever thought about how you could create an online magazine, Glossi might be what you’re looking for. Have a Read more about Create your own digital magazine with Glossi[…]